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Companies offer wellness programs to help their employees thrive. But not all company wellness programs leverage technology effectively. Over the last decade, the average worker has developed a growing reliance on self-service technology. This includes managing finances through online banking and following up with healthcare-related tasks through insurance platforms. Of course, shopping has moved online as well, with the majority of consumers buying online.

Company wellness programs that embrace technology can offer proactive options for employees in the form of dashboards or portals online. 

Wellness portal advantages:

Serve employees where they are: Our personal motivation for change is dynamic, meaning it changes based on an array of factors. For instance, we may be more health-focused just after doctor appointments or before special events such as vacations and weddings. When your employees are ready to take charge of their health, web-based portals provide easy access and flexibility. This reduces barriers to your company wellness program because employees can find the resources they want when they need it most. This may be especially important now more than ever, given the shift to remote work during the pandemic. 

Incentive management: Online wellness platforms can easily identify which employees are proactively engaged in health-improving initiatives. They make it easier to know who may qualify for incentives and can reduce complications for your employees. Reward systems motivate employees. Digital solutions give them external nudges to adopt healthier behaviors. Together, they make your company wellness program more effective.  

Enable cross-departmental connections:  A company wellness program can capitalize on the idea that the habits of others can impact one’s own behavior. Your employees’ social networks influence their drive for healthier habits. Wellness platforms that encourage peer connections leverage the social dimension of health. This equips employees with examples of how their peers are making healthy changes, improves their social capital, and helps your organization build community. Plus, platforms that allow for sharing encouragement and support enhance communication and collaboration across the organization. 

Data-driven strategies: Company wellness programs can streamline data collection using web-based portals or wellness dashboards. This improves healthy habit success because it provides feedback that helps employees stay on track with their goals. Additionally, data-driven methods allow employees to have specific measures around goals as they create and modify their plans for health improvements.

Education opportunities: Wellness platforms can spread accurate health information to the entire group, reducing uncertainty among your workforce. Additionally, it helps them find answers to take on more responsibility for their health status. This can also extend to education about your company offerings, current events, and benefits information.